Monday, July 4, 2011

‘Little pieces’ add up to a competition win


By Suzannah Thomsett
Photo: Rod Pilbeam

New Farm design student Lauren Sisson is very pleased that her initial success in the Teneriffe Festival design competition means the opportunity to do still more work on her branding design.


Ms Sisson (pictured) works one day a week at Basis Agency to refine and apply her original design to all of the festival’s branding opportunities.
“At [Basis Agency] I’m extending upon the original, revisiting parts of it, preparing it for additional applications such as sponsorship – the more formal side of things, not just all the pretty graphics,” Ms Sisson said.
The 19-year-old is only weeks from graduating from Design College Australia with an Advanced Diploma in Graphic Design, and has lived in New Farm for about a year. Ms Sisson says for her design she wanted to look at what suited Teneriffe as she saw it.
“It’s a friendly and light-hearted place, and it’s a celebratory festival,” she said. “I wanted to capture the eclectic nature of Teneriffe … it’s about all the little pieces coming together.
“I guess the main prize for me will be seeing my design everywhere at the festival when I’m finished.”
Teneriffe Festival’s organisers say there were more than 30 entries in their design competition, although Ms Sisson only knew of the 10 in her class.
“The project went on for a full term, about eight to nine weeks, and we worked on it at the college about once or twice a week,” Ms Sisson said.
“Of course, I put lots in outside of college, too.” Ms Sisson says that after she graduates, she would like to do graphic design work for a magazine or other editorial publication.
The Teneriffe Festival is on Saturday 2 July and will feature: a farmers, craft and fashion market; fashion parades; outdoor movie screenings; sheep shearing; and historical displays and bus tours, among other attractions.

• For more information, visit http://www.teneriffefestival.org/.